Small-batch skincare rooted in nature, crafted for radiant, healthy skin.

Why We Create

Enid b. started in my own kitchen, as I searched for a gentle way to soothe my skin and reconnect with the traditions I grew up with in Jamaica. Each bar of soap, each jar of butter, is a little piece of that story—made with organic oils, fair-trade shea butter, and herbs I grow, source from local farms and select suppliers.

It’s more than skincare. It’s a labor of love, meant to nurture your skin the same way we care for our own. Kareen (our Founder)

Ingredient Spotlight

  • Herbal Powerhouse



    Lovingly grown in our garden or sourced from trusted partners, these herbs honor herbal traditions and work in harmony to nourish hair and skin.



  • Moringa Goodness


    Fresh moringa leaves also know as the "miracle tree", rich in vitamins and antioxidants, bring powerful nourishment and revitalization to every batch.





  • Soothing & Creamy Cleanse


    Creamy goat’s milk, organic oats, and golden honey create a gentle, hydrating soap — perfect for even the most sensitive skin.
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Your Words, Our Joy

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Featured In

  • Featured in Small Business Week 2025 as a standout Dallas skincare brand inspired by heritage and nature.



  • BuzzFeed praised our Oatmeal Honey & Goat’s Milk Soap for its soothing lather, clean ingredients, and skin-loving balance of moisture and cleansing.”
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